What does Steam require me to disclose?

In the Steamworks Content Survey, Valve asks you to declare AI-generated content that ships with your game and is consumed by players. It is split into Pre-Generated (created during development) and Live-Generated (created at runtime). Behind-the-scenes efficiency tools are not the focus.

What is the difference between Pre-Generated and Live-Generated AI content?

Pre-Generated is AI-assisted content made during development that ships in the build — art, audio, writing, or models. Live-Generated is content an AI produces while the game runs, such as an LLM-driven NPC; for it, Valve also requires you to describe the guardrails that prevent illegal content.

Do I need to disclose AI-assisted code?

Generally no. AI coding assistants are development-efficiency tools, and code that ships but is not player-facing content is outside the disclosure. The exception is a game that generates content via AI at runtime — that is Live-Generated and must be disclosed.

Does AI used in marketing capsules or screenshots need disclosure?

Store capsule art, screenshots, and trailers are player-facing, so AI used there is in scope and draws extra community scrutiny. Make sure you hold the rights to any AI-generated marketing assets.

Can a wrong AI disclosure get my game delisted?

Yes. Valve reviews disclosures and can delay review, reject, or remove a store page when the AI disclosure is missing or incorrect. This tool helps you fill it in correctly and keep a dated record of your good-faith review.

Is this legal advice?

No. The tool helps you complete and document Steam's AI disclosure against the current policy. It is informational, not legal advice.

Why pay if ChatGPT can write the text?

You pay for a verdict matched to Valve's current ruleset, a dated proof-of-good-faith protocol you can keep, and wording tuned to avoid community backlash — not for three paragraphs of generic text.

How much does it cost and what do I get?

The verdict is free. For $39 one-time per game you unlock paste-ready text for each Steamworks field, a player-facing store disclosure, and a downloadable dated compliance protocol.

Andrei Rovnyi

Steam · AI content disclosure

Get your Steam AI disclosure right in 10 minutes

Valve now reviews — and can delist — games over a wrong AI disclosure. Answer a few plain-language questions and get exactly what to put in the Steamworks form, plus a dated paper trail.

Not legal advice Matches Valve policy v2026-01-17 Free verdict, no account

Answer 10 quick questions

Plain language, per asset type — art, audio, writing, code, runtime AI. No uploads, no account.

Get your verdict — free

See exactly what must be disclosed as Pre-Generated or Live-Generated, what is exempt, and the gray areas.

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Ready-to-paste Steamworks texts, a player-facing store disclosure, and a dated compliance protocol.

Takes ~3 minutes · you only pay if you want the ready-to-paste pack.

Reference

Steam's AI content disclosure, explained

What is the Steam AI content disclosure?

Before a game goes live on Steam, Valve requires developers to complete the Steamworks Content Survey, which includes a dedicated Generative AI Content section. A January 2026 update clarified that the disclosure targets AI-generated content that ships with your game and is consumed by players — not behind-the-scenes efficiency tools used during development.

Pre-Generated vs Live-Generated AI content

Pre-Generated is AI-assisted content created during development that ships in the build — art, textures, models, animation, music, sound, voice, or writing. Live-Generated is content an AI produces at runtime, while the game is running, such as an LLM-driven NPC. For Live-Generated content, Valve also asks you to describe the guardrails that prevent the AI from generating illegal content.

Do you need to disclose AI in your Steam game?

You must disclose when AI-generated content ships and is seen, heard, or read by players. You generally do not need to disclose AI used purely as a development or efficiency tool — for example, an AI coding assistant whose output is not player-facing content — or placeholder assets that a human replaced before release. When you are unsure whether something reaches players, Valve's guidance is to disclose.

What this tool produces

Paste-ready text for the Steamworks Pre-Generated AI Content field
Paste-ready Live-Generated text plus a guardrails statement, when runtime AI applies
A calm, player-facing store-page disclosure worded to reduce community backlash
A downloadable, dated compliance protocol documenting your review against Valve policy v2026-01-17

Informational, not legal advice. Reflects Valve's Steamworks AI content policy as of v2026-01-17.

FAQ

What does Steam require me to disclose?: In the Steamworks Content Survey, Valve asks you to declare AI-generated content that ships with your game and is consumed by players. It is split into Pre-Generated (created during development) and Live-Generated (created at runtime). Behind-the-scenes efficiency tools are not the focus.
What is the difference between Pre-Generated and Live-Generated AI content?: Pre-Generated is AI-assisted content made during development that ships in the build — art, audio, writing, or models. Live-Generated is content an AI produces while the game runs, such as an LLM-driven NPC; for it, Valve also requires you to describe the guardrails that prevent illegal content.
Do I need to disclose AI-assisted code?: Generally no. AI coding assistants are development-efficiency tools, and code that ships but is not player-facing content is outside the disclosure. The exception is a game that generates content via AI at runtime — that is Live-Generated and must be disclosed.
Does AI used in marketing capsules or screenshots need disclosure?: Store capsule art, screenshots, and trailers are player-facing, so AI used there is in scope and draws extra community scrutiny. Make sure you hold the rights to any AI-generated marketing assets.
Can a wrong AI disclosure get my game delisted?: Yes. Valve reviews disclosures and can delay review, reject, or remove a store page when the AI disclosure is missing or incorrect. This tool helps you fill it in correctly and keep a dated record of your good-faith review.
Is this legal advice?: No. The tool helps you complete and document Steam's AI disclosure against the current policy. It is informational, not legal advice.
Why pay if ChatGPT can write the text?: You pay for a verdict matched to Valve's current ruleset, a dated proof-of-good-faith protocol you can keep, and wording tuned to avoid community backlash — not for three paragraphs of generic text.
How much does it cost and what do I get?: The verdict is free. For $39 one-time per game you unlock paste-ready text for each Steamworks field, a player-facing store disclosure, and a downloadable dated compliance protocol.